adidas running FW19

The Visual Direction for the FW19 Running Collection was strategized by internal partners of the brand to be used through all categories. The look and feel was influenced by urban elements, running crews, and attitude—real, raw, fast. It was inspired by human connections, collectivity, urban shapes, commonly seen while running in the city.

Fabiana Kuhn, Senior Graphic Designer / Camila Codino, Graphic Designer
︎Rise Up & Run Jacket

︎Own the Run women’s Jacket

︎Own the Run men’s Jacket